It is not surprising that, in all areas, Ryanair had the lowest costs per passenger in all categories. Nor should it surprise anybody that Ryanair and EasyJet's aircraft ownership and maintenance cost per passenger - at €6 ($8) and €8 respectively - is far lower than those of the chosen reference group. This includes Norwegian (€15), Air Berlin (€14), Spirit (€16) and Southwest (€33). We can widen the reference group to include, among others, AirAsia where between the first and third quarters in 2012 the coefficient for the Malaysian business was €11.
Of course, the Ryanair analysis just focuses on cost and shows the advantage which it enjoys over rivals, but there is no difficulty recognising that the lower your costs relative to your revenue stream, the better. It is the relative relationship between costs and revenues that is more important. Our series of revenue productivity measures link costs and revenues. Ryanair scores well on both - low ownership cost and high revenue productivity is the ideal combination.
Of course, the Ryanair analysis just focuses on cost and shows the advantage which it enjoys over rivals, but there is no difficulty recognising that the lower your costs relative to your revenue stream, the better. It is the relative relationship between costs and revenues that is more important. Our series of revenue productivity measures link costs and revenues. Ryanair scores well on both - low ownership cost and high revenue productivity is the ideal combination.